In the realm of digital art, so many wonderful and playful genres exist that stimulate the imagination, but so few do it with the intricate style of fractal art. Fractal art is achieved through the mathematical calculations of fractal objects being visually displayed, with the use of self-similar transforms that are generated and manipulated with different assigned geometric properties to produce multiple variations of the shape in continually reducing patterns. Sounds extremely technical and not that artistic, true, but these equations create some of the most mesmerizing and inspiring artwork to emerge from the digital art arena. ." According to Mitchell, fractal art is not computerized art, lacking in rules, unpredictable, nor something that any person with access to a computer can do well. Instead, fractal art is expressive, creative, and requires input, effort, and intelligence. Most importantly, "fractal art is simply that which is created by Fractal Artists: ART."